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PepsiCo Snacks Innovation Challenge

2 years 6 months ago
PepsiCo Snacks Innovation Challenge


  • Re-envisioning snacks packaging design as an environmentally friendly practice. Create what they believe will be the future of packaging.
  • Innovate in developing a premium healthy snack that consumer can enjoy between meals, break their boredom and destress from life pressures.
  • Develop new digital technologies/ tools that can be utilized to deliver a strong brand experience and engage consumers with PepsiCo brands.

Requirements and Constraints

You should have a startup that would tackle one of the below three challenges:

  •  Environmental Friendly Packaging
  •  Innovative Healthy Snacks
  •  Digital technologies that provide branding experience and consumer engagement. 

Expected Deliverables

If selected, you will be required to:
  • Attend a 2-day boot camp from 9:00am-6:00pm 
  • Prepare a full-fledged pitch on your startup/product after the boot camp, which you will be presenting in front of a panel of judges in the pitch event


You can apply here to get a chance to attend the Scale-Up Executive Program offered by IE Business School in Madrid. 

Target Business Relationship

Commercial Agreement


Sunday 4 Nov 2018


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