Waleed Sadek Launches FinTra Holding to Consolidate His Fintech Companies

Entrepreneur Waleed Sadek has announced the launch of a new entity under the name FinTra Holding, where he will serve as Founder and Chief Executive Officer.

The move aims to unify his group of fintech companies under a fully integrated structure that combines payment infrastructure, alternative banking services, and global remittance networks.

The New Entity

Sadek stated that the new holding company brings together several specialized and complementary businesses. At the forefront is Paysky Solutions, which develops payment infrastructure serving financial institutions and fintech companies. Paysky currently provides services to more than 100 institutions across 18 countries, including 10 national payment systems.

The group also includes UNU Super Bank, which operates under a “Digital Bank as a Franchise” model. The platform builds on the experience of Yalla in the Egyptian market, where it has achieved significant adoption over the past few years.

A Global Network

The ecosystem further encompasses UPN (Universal Payment Network), which aims to establish an advanced global payments and remittances network. The initiative seeks to connect the systems deployed by Paysky with payment and remittance partners worldwide, enhancing interoperability across different financial systems.

Integrated Digital Financial Services

Meanwhile, Yalla continues to provide regulated financial services across multiple markets, including Egypt, the UAE, and Pakistan, with plans to expand soon into the Saudi market.

The launch of FinTra Holding reflects a broader strategic direction toward integrating digital financial services under one umbrella, strengthening the group’s ability to scale regionally and internationally within the fintech sector.

Source: Press Release