Meet the Author: Frugal Innovation: How SMEs Can Do Better With Less

Frugal innovation is an enlightened movement for the co-creation of value(s) ​​that responded to the dual ecological and social urgency. It is about developing affordable and sustainable quality products and services that have a positive impact on society and the planet while consuming the least amount of resources possible and without polluting. This revolutionary growth strategy is based on several megatrends (sharing economy, the maker movement, circular/regenerative economy) and disruptive technologies (AI, 3D printing, IoT).

In this session, Radjou will take us through a journey towards knowing the Frugal innovation better. Radjou is a New York-based innovation and leadership thinker who advises senior executives worldwide on breakthrough growth strategies. A Fellow at Cambridge Judge Business School, Navi has served on the World Economic Forum’s Global Future Council on Innovation & Entrepreneurship.