IFC Proposes $13 Million Equity Investment in Breadfast
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- EgyptInnovate
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The International Finance Corporation (IFC) has proposed a US$13 million equity investment in Breadfast, describing the company as a leading online grocery and quick-commerce brand in Egypt.
AI-Powered Online Grocery Platform
IFC stated that Breadfast operates as an AI-powered online grocery platform and mobile application, enabling the company to offer and deliver more than 7,000 high-quality stock-keeping units (SKUs) to customers in under 60 minutes. The platform serves over 400,000 monthly active users.
Breadfast offers a wide range of products, including fresh produce, bread and baked goods, grocery items (including a selection of private-label Breadfast products), personal care items, its own branded coffee, as well as ready-to-eat meals such as salads, sandwiches, and hot meals.
Leased Facilities
The company operates from leased facilities located in urban and industrial areas across Cairo, Alexandria, Giza, and Mansoura in Egypt. Its infrastructure includes four offices, ten warehouses, seven production facilities, 49 distribution points (dark stores), and 35 coffee kiosks and small retail outlets.
According to IFC, Breadfast outsources its transportation and delivery services, relying primarily on third-party vehicles, including motorcycle and car couriers for last-mile delivery.
Environmental and Social Review
IFC’s environmental and social review of the proposed investment included:
- Site visits to the headquarters, central warehouse, production facility, distribution point, kitchen, and coffee supplier in November 2025.
- Meetings with Breadfast’s senior management, as well as quality, health, safety, and environment (QHSE) staff.
- A review of Breadfast’s environmental, occupational health and safety, and human resources documentation, along with employment contracts and supplier agreements.
Source: Press Release
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